Introducing Planet Protector’s Jeanius Denim Insulation

A Sustainable, High-Performance Solution

Planet Protector’s Jeanius Denim Insulation is tackling the growing textile waste crisis in Australia. Made from more than 85% recycled denim fibres, this insulation product transforms discarded denim into a circular, high-performance solution.

Proudly made in Australia, this product combines superior thermal efficiency, acoustic performance, and a non-toxic composition to reduce landfill waste and support local supply chains.

Benefits of Jeanius Denim Insulation

Superior Thermal and Acoustic Performance

Designed for comfort and efficiency, Jeanius Denim Insulation delivers exceptional thermal and acoustic benefits:

• R-values up to R6 for year-round temperature control, keeping interiors cooler in summer and warmer in winter
• Excellent acoustic insulation reduces noise transfer between rooms and levels, ideal for both residential and commercial builds
• Complies with AS/NZS 4859.1 and AS/NZS 1530.3 standards, ensuring reliable performance and fire safety
• Improves energy efficiency, helping homeowners reduce heating and cooling costs.

‘You can really feel it as you walk into the building. It’s not just the thermal properties, it has some amazing acoustic properties too,’ Andrew Healey, Bowens Product Innovation & Business Development Manager, said while onsite at G-LUX Builders Passivhaus in Warrandyte.

Safe, Non-Toxic and Easy to Install

Jeanius Denim Insulation is engineered with user safety and ease of installation in mind.

• Free from irritants, VOCs, and harmful chemicals, creating a healthier environment for installers and occupants
• No-itch composition makes it comfortable and safe to handle with no gloves, masks, or protective gear required
• The batts are produced in multiple sizes to help minimise waste, labour and offcuts.

Although it’s easy to install, this insulation needs to be cut with a handsaw due to its density.

’You don’t get the itchiness or the sore eyes, so it’s well worth the extra time to install,’ said Jesse Glascott, Managing Director at G-LUX Builders, while using this product on his new build in Warrandyte.

Proudly Made in Australia

Locally made, Planet Protector’s Jeanius Denim Insulation is manufactured in Australia.

• Produced in Victoria at a $15 million state-of-the-art fibre processing facility, the first of its kind in the Southern Hemisphere
• Supports local jobs and helps to strengthen Australia’s manufacturing industry
• Advanced automation ensures consistency and quality of products
• Locally made means a reliable supply and a reduced time frame for delivery to builders and trades.

‘It’s really exciting to see local manufacturing here in Melbourne,’ Andrew added.

Reducing Environmental Impact

Over 300,000 tonnes of textiles end up in landfill each year, with much of it being reusable denim. Jeanius addresses this issue.

• It diverts valuable fibres from landfill
• Transforms fashion waste into a useful, long-lasting building material
• Ensures sustainability through regenerative, low-impact innovation.

‘We bag the offcuts, take them back to the planet protector group, and they add them to our next order,’ Jesse said. It’s that easy.

Reducing Environmental Impact

Jeanius denim insulation offers builders, trades, and homeowners a sustainable, high-performance solution to keep Australian homes comfortable, safe, and energy efficient. Feel free to reach out to your account manager or local Bowens store for more information about this insulation.

Want to know more about insulation in general? Check out our insulation blogs for helpful tips and expert advice on wall, floor and roof insulation.